FreemanXP

FreemanXP
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Our team is insights-driven and recognized for exceptional creative thinking and flawless program execution, no matter the scale. We work alongside the teams of the world’s most successful brands to develop and deliver successful experiential marketing strategies and programs. As a boutique agency within the Freeman organization, we are backed by 85 years of face-to-face marketing innovation. We leverage Freeman’s experience, relationships and unmatched global resources to bring a whole new level of flexibility and scale to our clients’ programs.

FreemanXP

 •  September 20

All Blogs Details Hank Green and Michael Gardner on what makes VidCon tick Online video is long past a new Internet fad — it’s taking over our mobile devices and our free moments as a primary source of content consumption. Just look at YouTube, with more than 1 billion users and more views every week from the 18-49 crowd than traditional...

FreemanXP

 •  September 19

All Blogs Details FreemanXP and BMW receive recognition for the launch of the All-New BMW 5 Series as a top brand experience in APAC We partnered with BMW Asia to design, customise, and deliver a never-before-seen, immersive show experience that fully embodied the persona of the vehicle, and its protagonist, the Business Athlete. The show-stopping...

FreemanXP

 •  September 15

All Blogs Details Bringing your partner in at the right time helps you achieve experience excellence In the international market, we’re seeing a huge shift happening that is pushing experience toward the center of the marketing ecosystem; that’s exciting for us. Brands are eager to tackle fresh new ideas from strategic marketing partners who come...

FreemanXP

 •  September 15

All Blogs Details How strategic planning can set your brand experience ablaze regardless of organization size or industry Strategic planning is sometimes perceived as a solution only employable by larger organizations with deep pockets and resources to burn. I disagree with this, contending that strategy is accessible and beneficial to all sizes...

FreemanXP

 •  September 6

All Blogs Details Creating new ways for audiences to visualize, engage, and empathize This is the first installment in a three-part series in which Chris Cavanaugh, EVP & Chief Marketing Officer of Freeman, discusses the event technology that is shaping the future of the brand experiences. Keeping up with event technology can be a full-time job. It...

FreemanXP

 •  September 6

All Blogs Details FreemanXP leader joins the CEMA board 09/05/17 — From CEMA Online: "It is with tremendous excitement we introduce our new CEMA Board members, announced at CEMA Summit 2017. Congratulations and welcome to these leaders amongst us who will be responsible for overseeing the business affairs of CEMA while encouraging innovative...

FreemanXP

 •  September 6

All Blogs Details Campaign UK and The Drum report on the launch event of Vodafone’s SIM-only youth network, VOXI delivered by FreemanXP. 9/4/17 – From Campaign UK: “Vodafone hosted a secret gig at the Old Truman Brewery to launch its youth network VOXI. The event was organised by FreemanXP, a brand activation agency, and featured a DJ set from...

FreemanXP

 •  August 31

All Blogs Details Strategies you can use for your own events We believe it’s important to practice what we preach. And we believe brand experiences are the most important way to bring people together and motivate them to achieve a common goal. What better way, then, to celebrate 90 successful years in business and communicate our vision for the...

FreemanXP

 •  August 15

All Blogs Details All of us can use design to make the difference One of my most vivid childhood memories is of my father at the kitchen table at our home in Manhattan Beach. He is teaching me how to draw eyes — the whole eyeball. I am five years old. My mind is blown. I grew up debating form over function at the dinner table and I loved every...

FreemanXP

 •  August 7

All Blogs Details FreemanXP leader is honored for contributions to the brand experience industry From Legends of the Industry Overview: "Each year, IAEE selects a 'Legend of the Industry' whose contributions, innovation and leadership have been truly unique and remarkable. The recipient is recognized during the annual Krakoff Leadership Institute...