Hoteliers are faced with a three-prong challenge. Attract transient business, win group business leads, and delight leisure travelers all at the same time. The hospitality industry adapts to trends as they arise, but hoteliers are known to define new trends from the inside out. Booking and managing room blocks is a challenge that hotels of all types face: whether for a citywide event or a traveling soccer league staying for the weekend, they’re tasked with keeping everyone happy.
Cvent hears from our 75,000+ CSN planner users about the struggle to brand, manage, and measure effective room blocks effectively and efficiently. At the same time, venues search for new ways to maximize RevPAR and upsell opportunities without sacrificing the quality of the guest experience.
With the merge of Cvent and Lanyon, clients on both sides can interact through one of our newest products, Cvent Passkey. Last year, D.C. clients managed over 7,000 events in Cvent Passkey, generating $3M in upsell revenue and $7M in extended stays.
Last year, D.C. clients managed over 7,000 events in Cvent Passkey, generating $3M in upsell revenue and $7M in extended stays.
Passkey offers you more stays, longer stays, and higher-priced stays than you can provide through your own tools. That’s why we’re hosting two exclusive Cvent Passkey lunch seminars near our headquarters. Join us in Washington D.C. or Tysons Corner, VA to boost your budget planning strategy and learn how to generate more money at your property from 2018 group blocks.
Cvent’s seminars are a great way to learn more about the planner’s buying journey and the venue’s responsibilities. During these two-hour educational lunch sessions, we’ll discuss what’s working for you and what’s not, along with ways you can leverage Cvent’s data to improve your room block experience.